Category Archives: Grow sustainably

Using short video to reassure families before they visit

By Nadia Morris, Founder, Care Rocket · Over 20 years in care operations and governance · Last updated June 2026 A short, honest video does something words and photos can’t. It lets a family feel the warmth of a place before they ever walk through the door. For people making an anxious decision, that small […]

How to ask for, and respond to, care home reviews

By Nadia Morris, Founder, Care Rocket · Over 20 years in care operations and governance · Last updated June 2026 The best time to ask for a review is when a family or resident feels genuinely cared for, and the best way to respond to one, good or difficult, is with warmth and honesty. Reviews […]

Building a care reputation that brings families to you

By Nadia Morris, Founder, Care Rocket · Over 20 years in care operations and governance · Last updated June 2026 A strong reputation is what makes families choose you before they’ve even spoken to you. In care, trust is built long before the first phone call, through reviews, word of mouth, and the quiet reassurance […]